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Jason Samuel on The Power of Niche: Why Specialized Businesses Win in Competitive Markets

Why I Believe Niche Markets Are the Key to Building a Profitable Business One of the biggest lessons I’ve learned in business is this: in today’s oversaturated market, generalized businesses struggle to stand out, while those that specialize thrive. Personally, I’ve seen how focusing on a niche audience allows businesses to attract high-value customers, build […]